Won Hundred is a Copenhagen-based brand that was started back in 2004 by Nikolaj Nielsen. They have always had denim as their main focus and have since day one cared a lot about craftsmanship and quality. Their entire denim collection is all produced in Italy of the finest quality, exclusively organic and washed by some of the best laundries in the industry. Their ready-to-wear collections feature stylish and versatile items, for both men and women and at an affordable price. Shop styles such as trousers, shirts, jackets and much more. Won Hundred's design vision is to create timeless, long-lasting products with a focus on design and "wearability", regardless of the age and gender of the consumer. They have a mission to represent sustainable initiatives over time that can contribute to a more responsible and ethical approach to a textile business. Won Hundred already has their Green Cross label, which indicates that the clothes consist of an organic material.