In the year 1945, Kihachiro Onitsuka established the company Onitsuka Shokai in the city of Kobe in Japan, which would later become the world-famous Asics brand. The name Asics originated from the acronym of the Japanese term ‘Anima Sana In Corpore Sano’, which means that you should pray for a healthy mind in a healthy body. Asics' goal from the start was to make footwear for young athletes, which over the years have become sports shoes for several sports such as basketball, baseball, running, wrestling, volleyball, football and gymnastics, which with its eminent performance landed countless times at the top of the international podier. GSM, GEL-Kyrios, GEL-Lyte1090, Novablast and GEL-Lyte III are just some of the high-tech sneakers that Asics has added over the years to its portfolio of lifestyle sneakers that have a high trend factor. We always have a wide selection of seasonal Asics sneakers for men and Asics sneakers for women, all made of quality materials and with maximum comfort that takes you stylishly and comfortably throughout the day. Many of the current Asics silhouettes are designed with strong inspiration from the 90s and 00s running shoes, which with its eye-catching and technical soles, among other things, can consist of Flytefoam and Gel technology, which has been thoroughly tested and delivers comfort of the highest caliber. The running shoe style is extremely trendy, which is why many of Asic's latest styles end up as popular bestsellers when it comes to coveted sneakers.