In 1971, the Italian sportswear brand C.P. Company emerged from the vibrant subcultural movements of Bologna, Italy. Founded by the visionary designer Massimo Osti, the brand was born from a desire to fuse functionality with self-expression, creating garments that were not only practical but also carried a distinct identity.
From the very beginning, C.P. Company has redefined what it means to dress with purpose. Osti’s pioneering approach combined innovative fabrics, advanced garment-dyeing techniques, and performance-driven design, setting a new standard for contemporary menswear. Over the years, this vision has translated into iconic pieces, most notably the legendary Goggle Jacket, a piece that has become synonymous with the brand’s bold, experimental aesthetic.